Recorded Webinar

Developing a Marketing Strategy for Your Startup Business

This webinar, presented by Deluxe, will give your Startup the tools you need to quickly, easily and effectively create your ideal marketing strategy. Read more

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Recorded Webinar

Gain More Positive Online Reviews…and Manage the Negative Ones

This hands-on session will cover the latest trends related to online reviews, how to generate 5 star reviews, know what to do with negative reviews and much more. Read more

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eGuide

Marketing Fundamentals: 8 Ways to Reach New Customers, Starting Today

Download this ebook which breaks down the marketing landscape into eight manageable steps. Learn why marketing is vital to your small business. Read more

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Live Event
Online

Networking Strategies for Success!

Event Language: English
February 4, 2022, 11:30am PST

In “Networking Strategies for SUCCESS!”, individuals will have the opportunity to explore best practices through an interactive discussion and strategically plan and engage in... Read more

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Live Event
Online

Marketing Your Unique Business

Event Language: English
January 26, 2022, 5:00pm PST

What every new business owner must learn and every existing business owner better know! Everyone’s business is unique, and has a USP! Do you know yours? Learn how to identify... Read more

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Blog

The Philosophy of Branding

Article Language: English
January 2, 2022,

So, what is “Branding” anyway? It’s “Creating an emotional link between your product or service and its consumer”. As these famous brands did and do still. The word Brand used to only be found in print in marketing literature, now it’s everywhere!

Blog

Translating Product Features into Consumer Benefits

Article Language: English
December 15, 2021,

In the Products and Services section of your Business Plan/Marketing Plan, you need to describe your products and services. Features are their unique characteristics, traits or attributes. The goal is to translate those features into meaningful benefits for your customers. Benefits are the unique advantages or values your product/service will offer the buyer.

Blog

How To Succeed SEO Style - Learn SEO's 4 Pillars Of Wisdom

Article Language: English
July 27, 2021,

In this article, we cover 4 major SEO Pillars (Structure, Content, Backlinks and Technology) that are essential for a strong SEO effort.

Blog

How To Choose A Keyword

Article Language: English
May 25, 2021,

Choosing the right keyword is an important step in a good SEO strategy. Learn how to choose the best keywords to grow your business.

Blog

Point Of Difference

Article Language: English
April 16, 2021,

Learn about the Unique Selling Proposition (USP) along with the most important factors to consider when determining the USP for your business.

Blog

Key Activities

Article Language: English
November 25, 2019,

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